Why people listen to this vegan activist!

It’s not always easy getting people to listen to your ideas, especially if they go against the “norm”, or are contrary to what other people believe.


In this video, I show a couple quick examples of James Aspey, a vegan activist, who does a great job of getting people to listen to him... the examples are quick, but important and powerful.


When we can relate, emphasize and show that we understand other people’s perspectives (which James displays), those people in turn, will be much more receptive to hearing what WE have to say.


Acknowledge. Understand/Empathize. Then speak.